As a content strategist, you will be primarily responsible for driving meaningful growth on our various platforms. A great candidate loves to generate ideas with a team and create plans to follow through with them. You pay really close attention to industry and cultural trends, while mining the data to understand which ones actually matter. You’re energized by getting things done therefore plans, calendars, and checklists are your favorite tools of the trade.
Qualifications
3-7 years of experience in advertising or marketing
Comfortable writing in cross-cultural voice that resonates with a multicultural audience
Collaborative work ethic and can-do attitude
Strong ability to drive tasks to the finish line
Takes constructive criticism with grace and ease
Can juggle multiple projects and tasks simultaneously
Performance Standards:
Create campaigns to raise brand awareness and drive new visitors to Showit.com
Develop campaigns encouraging new visitors to start a trial
Optimize messaging sequences to increase subscriptions
Create and optimize website copy to increase conversion rates while maintaining an authentic tone and cross-cultural voice
Report data during weekly check-in meetings and monthly retrospectives