At J&L Marketing we create tools, digital campaigns, and events that enable businesses to maximize sales. J&L Marketing was recently awarded Google’s Highest tier: Google Premier Status. This accomplishment is earned by only the country's top 3% of Ad Agencies. J&L Marketing is seeking a Senior Digital Marketing Analyst to join our team who listens intently, concepts quickly, creates with a purpose, executes with thoroughness, and analyzes data like a scholar.
Our ideal Senior Digital Marketing Analyst loves data and can innovate, analyze, and optimize digital campaigns while providing first-class support to our clients and colleagues. We are looking for talented, motivated, and highly collaborative individuals to bring expertise and a forward-thinking approach to our team.
To be successful as a digital marketing analyst, you should have strong technical skills and be able to present actionable insights to inform digital marketing strategies. A top-notch digital marketing analyst should also have excellent analytical skills, be detail-oriented, and work well within a team.
Senior Digital Marketing Analyst Responsibilities:
- Collecting and analyzing customer, marketing, and web behavioral data
- Testing campaigns, analyzing key metrics, and identifying opportunities to increase campaign performance
- Developing and presenting learnings from your analyses, including actionable insights and recommendations
- Developing digital campaign and web measurement strategies
- Creating dashboards, data visualizations, and campaign and website performance reports
- Monitoring and analyzing digital media and marketing trends
- Communicating and presenting to colleagues, managers, and clients
- Mentoring Digital Marketing Analysts and providing support to colleagues as needed
Senior Digital Marketing Analyst Qualifications:
- Bachelor’s degree in Marketing, Advertising, or a related field is required (equivalent professional experience may be considered in place of a degree)
- 3+ years of Google Ads and Microsoft Ads experience
- 3+ years of Google Analytics experience
- 3+ years of Meta Advertising experience
- Experience using Google Tag Manager and Google Analytics preferred
- Google Ads Certifications preferred
- Experience in a deadline-driven environment
- Proven data analytics and critical thinking skills
Benefits:
- Competitive Salary ($50,000 to $70,000 depending on experience)
- Health, Dental, Vision, and Disability Insurance
- Company Paid Life Insurance
- Vacation, PTO, Sick Time, and Seven Observed Holidays
- Fun and Professional atmosphere