At J&L Marketing we create tools, digital campaigns, and events that enable businesses to maximize sales.  J&L Marketing was recently awarded Google’s Highest tier:  Google Premier Status.  This accomplishment is earned by only the country's top 3% of Ad Agencies.   J&L Marketing is seeking a Senior Digital Marketing Analyst to join our team who listens intently, concepts quickly, creates with a purpose, executes with thoroughness, and analyzes data like a scholar.  

Our ideal Senior Digital Marketing Analyst loves data and can innovate, analyze, and optimize digital campaigns while providing first-class support to our clients and colleagues.  We are looking for talented, motivated, and highly collaborative individuals to bring expertise and a forward-thinking approach to our team. 

To be successful as a digital marketing analyst, you should have strong technical skills and be able to present actionable insights to inform digital marketing strategies.  A top-notch digital marketing analyst should also have excellent analytical skills, be detail-oriented, and work well within a team. 

Senior Digital Marketing Analyst Responsibilities: 

• Collecting and analyzing customer, marketing, and web behavioral data
• Testing campaigns, analyzing key metrics, and identifying opportunities to increase campaign performance
• Developing and presenting learnings from your analyses, including actionable insights and recommendations 
• Developing digital campaign and web measurement strategies 
• Creating dashboards, data visualizations, and campaign and website performance reports 
• Monitoring and analyzing digital media and marketing trends
• Communicating and presenting to colleagues, managers, and clients
• Mentoring Digital Marketing Analysts and providing support to colleagues as needed 

Senior Digital Marketing Analyst Qualifications: 

• Bachelor’s degree in Marketing, Advertising, or a related field is required (equivalent professional experience may be considered in place of a degree) 
• 3+ years of Google Ads and Microsoft Ads experience 
• 3+ years of Google Analytics experience 
• 3+ years of Meta Advertising experience 
• Experience using Google Tag Manager and Google Analytics preferred 
• Google Ads Certifications preferred 
• Experience in a deadline-driven environment 
• Proven data analytics and critical thinking skills

Benefits:

• Competitive Salary ($50,000 to $70,000 depending on experience)
• Health, Dental, Vision, and Disability Insurance
• Company Paid Life Insurance
• FSA
• 401K
• Vacation, PTO, Sick Time, and Seven Observed Holidays
• Fun and Professional atmosphere