Content & Learning Experience Manager

Role Overview:

The Content & Learning Experience Manager will lead the development and content marketing for professional learning classes in the industries we serve. They will be responsible for ensuring that all program, marketing, training materials, and other educational content align with industry standards and regulations. This person will oversee the topics and quality of all content, recruit and maintain relationships and knowledge sharing with the industry experts who serve as presenters and collaborate with other departments to ensure content supports the company’s goals. This role will identify, develop, and manage industry partnerships to expand reach and credibility. This role will also manage accreditation and renewals to ensure compliance and maintain certifications.

Key Responsibilities:

Content Strategy & Innovation: Develop a strategic plan for a wide variety of learning formats, including webinars, on-demand courses to engage and educate external learners in our core markets.

Learning Experience Design: Create and implement new types of educational content and topics tailored to the unique needs of professionals in Banking, Education, Healthcare, HR, and Non-Profit industries.

Presenter & Expert Collaboration: Identify and collaborate with top industry experts to serve as presenters who bring relevant and high-value insights to our target audiences.

Content Development: Oversee the end-to-end development of marketing content materials, ensuring they are engaging, interactive, and aligned with industry best practices and adult learning principles.

Quality Assurance & Evaluation: Continuously review and improve content offerings based on learner feedback and performance metrics, ensuring all learning experiences meet high standards of quality and industry relevance.

Project Management: Manage multiple content projects simultaneously, coordinating timelines and deliverables across teams to ensure successful execution.

Market Research & Trends Analysis: Stay up-to-date on emerging trends in our key industries to ensure content remains current, relevant, and impactful.

Industry Partnerships: Identify and establish partnerships with relevant industry bodies and organizations. Manage accreditation and certification renewals with external partners. Develop strategies to leverage partnerships for growth opportunities.

Brand & Audience Alignment: Ensure all learning content aligns with company brand and addresses the needs and expectations of our diverse audiences.

Qualifications:

Bachelor's degree in Education, Instructional Design, Marketing, Communications, or a related field 

4+ years of experience in content development, instructional design, or learning experience management, with a focus on one or more of our core markets (Banking, Education, Healthcare, HR, or Non-Profit).

Proven expertise in writing industry specific marketing copy to be used across multiple channels.

Strong ability to manage relationships with subject matter experts and external presenters specific to these industries.

Familiarity with industry regulations, trends, and learning needs within our target markets.

Experience in adult learning theory and best practices for engaging external audiences.

Proficiency with digital learning tools and platforms.

Excellent project management and organizational skills.